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Amazon in talks to buy AI startup Decart for $7 billion, WSJ reports

Announced October 9, 2026

Verified (fact)

AI Times, citing a Wall Street Journal (WSJ) report from Oct. 9 (local time), said Amazon is negotiating to acquire San Francisco AI startup Decart for about $7 billion (about 9 trillion won). The report cites sources and says the talks could still fall apart or another bidder could emerge. Bloomberg reported in August that Decart was in talks to sell itself to Anthropic for about $6 billion.

Why it matters (interpretation)

If completed, it would be one of the larger AI startup acquisitions this year. Anthropic was also reported to have considered buying the company, making this an example of acquisition competition between Big Tech and frontier labs. Amazon reportedly sees the deal as part of strengthening its AI infrastructure.

Confidence medium · official source pending

Sources

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